On the horizon, there are even more ways to sell directly on Instagram through your stories.

Instagram has promised to soon add a new feature, exposing the 300.000.000 daily story viewers worldwide to not only swipe up to learn more about a product but ad interactive stickers over multiple products in a story. This makes it easier to browse the shopping shelves directly in the platform.

It’ll be a free feature that everyone can use, unlike the “swipe up” feature exclusive to really big influencers. Louis Vuitton is already testing the feature with Instagram to fine-tweak it before the release.

Imagine if you could sell your products directly in stories. Wouldn’t that be great?

Subscribe to our #MakeItShareable newsletter

How do you capture consumers' attention in today's distracted world? We believe it's all about making products, campaigns, stores and events more shareable. Subscribe to receive weekly tips and tricks

You have Successfully Subscribed!