Communicate your message through sharable cakes – it’s almost as effective as cats on Instagram.

A trendy Japanese bakery has recently revealed their latest cake that almost looks too good to eat. The cake is called Flanders and looks like a snowy Japanese forest – the very forest you support when you buy the cake. This forest has the longest lasting winter in Asia and is in need of a caring hand in order to stay alive.

The cake is made in a minimalistic manner with every tree holding a piece of the cheesecake under its powdered sugar “snow”. Perfect balance between taste and aesthetics. Keep an eye on Japanese food designs, they might hold the answer to shareable and decorative food packaging ideas.

Subscribe to our #MakeItShareable newsletter

How do you capture consumers' attention in today's distracted world? We believe it's all about making products, campaigns, stores and events more shareable. Subscribe to receive weekly tips and tricks

You have Successfully Subscribed!