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What would happen?

What would happen?

What would happen to your brand and sales if each of your products sold was shared on the customers’ social media?

We know that at least 334.531.664 people have shared a #selfie. So what if you gave them a reason to include your product in their next selfie? Like Trident has done it with this cool looking concept packaging of a selfie-friendly chewing gum.

 

Let’s do a fun guesstimate:

If Tridents sold 10pc of their selfie gum in 1.000 stores each day, then 10.000 #tridentselfies would be shared to an average of 500 followers, reaching 5.000.000 people each day with a very personal cool looking image – and we know that consumers are 92% more likely to trust their peers over advertising when it comes to purchasing decisions (Nielsen’s, 2016)

A Super Bowl ad is reaching around 110.000.000 people for a cost of 5.000.000 USD, so in this guesstimate, each month Trident will reach the same amount of people as a Super Bowl ad with a very personalized and probably much more effective form of advertising – NOT for 5.000.000 USD but for the price of a very smart and creative packaging design!

Check out their amazing packaging here.

Add some flowers

Add some flowers

 

Now Valentine’s Day is over, and prices on flowers are back to normal again, it’s time for including some flowers into your posts.

Adding a few or a lot of flowers can be a cheap and beautiful prop to your posts. They can be a great way to boost your Instagram aesthetic.

Mesmerising productions

Mesmerising productions

You’ve probably watched one or two yourselves. If you first get started, It’s like you can’t stop watching them until you see the final result. We are of course talking about all the food and especially cake making videos on Instagram and Facebook.

Try to think these videos as more than just something that works for cooking and baking. Maybe you have some kind of production that you can make a high-speed video of? And maybe you are able to create a video with the same kind of mesmerising magnetic effect as the videoes below.

💘 HEART INSIDE CAKE 💘. I didn’t make a tutorial for this cake because I was almost 💯 sure it would totally bomb on my first try, but it turned out just the opposite! I’ve never been more nervous to slice into a cake before, and this lovely little Valentines Cake was totally worth it! Here’s the details: . ❤️- Bake 3X 6” white cake rounds. Wrap in plastic wrap twice, then place into the freezer. ❤️- Split another batch of white batter into 3 bowls. Tint each bowl a different color gradient in your ombré spectrum. Bake them in separate 3 6” rounds. (You could also bake 1 cupcake one color, 2 cupcakes another color, and then 3 cupcakes another color to save on batter). . ❤️- Tear up the three colored cake rounds into cake scraps (keep colors separated). ❤️- On the bottom cake layer of your white cake round, when cake is frozen, carve a cone into the round (pointy part at the bottom, larger round at the top). Think: bottom of a 3D heart. Stuff in one color of cake scraps until compact. . ❤️- On the middle cake layer, carve another cone with a wider bottom (bottom of this cone meets with the top of the bottom cone). Fill with second color until compact. . ❤️ - For the top layer, flip the layer upside down, then carve out a large rounded M with a melon baller (think of a sideways “3” shape - or a bum, haha). Remember to not go further circumference than the top of the second layer. Fill with the last color until compact. Flip on top! . That’s it! I hope this video helps explain it a little better. It’s kind of a hard concept to explain 🤣. Can’t wait to see your cakes! #bakingwithblondie (@neonyolkshop sprinkles 😘)

Et opslag delt af MANDY | Baking with Blondie (@bakingwithblondie) den

    Make them stop scrolling

    Make them stop scrolling

    On Instagram, we just scroll, scroll, and scroll. It’s like a second nature for us. We don’t even realise that we are doing it.

    Therefore, you need to find a way to interrupt the endless scrolling. Daniel Wellington did a good job by encouraging their followers to find the watch in the picture. Like that, they got their followers to stop scrolling and interact with their post.

    Can you find the watch?

      Turn me on!

      Turn me on!

      What you see in the news feed on Instagram are controlled by algorithms – no surprise. After Instagram made changes to their news feed, you are not seeing posts in chronological order, but are shown what Instagram thinks you’ll find the most interesting.

      So if you want to make sure that your followers don’t miss out on your great posts, you have to ask them to turn on notifications.

      How to do it?

      1) Open profile page

      2) Tap the triple dot-button in the upper-right corner

      3) Tap the “turn on notifications button”