Trick or Treat Converter

Trick or Treat Converter

Reese’s surprised everyone this Halloween with their free candy converter.

It’s never fun to get bad candy at Halloween, but now there’s a solution to the problem, thanks to Reese’s. With this innovative style of popup marketing, the American chocolate brand positioned itself as superior candy that kids would rather have than other brands.

Place a bag of M&M’s in the machine, and it will give you Reese’s chocolate back. Genius, and clever marketing that even kids understand and enjoy.

Just in time for Christmas

Just in time for Christmas

“United States Postal Service” went to Santa’s factory and had them make the first Christmas ornament with a purpose.

This Christmas ornament will tell you exactly when Santa stops by your chimney to drop off your presents – roughly speaking. 

“The most wonderful ornament” as it’s dubbed, will use censors and the cellular network to track the shipping status of online purchases. The ornament turns blue when it’s out for delivery; red when it’s dropped off; and even green when the gift is opened. This will for sure turn any Christmas tree into a smart shipping overview, bring joy, and hopefully spare you some stressful time refreshing the track-and-trace links. 

Think about how you could integrate an innovative combination of fun and function like USP this Christmas. 

The End is Near

The End is Near

Soon, Facebook launces software algorithms that identifies cruel memes and pictures before they’re even posted.

Facebook and Instagram will in the nearest future be a much happier place, with automatic artificial intelligent observations making sure that nobody gets offended. Everything needs annual advancements, and social media is the world’s number one hot spot for social and racial cruelty.

This is why the team at Facebook spent a little over two years perfecting software to detect and delete inappropriate posts on these social media platforms. Making it a safer and brighter environment for the important and shareable content that everyone is there for.

Clean Energy Surfboard?

Clean Energy Surfboard?

Tesla is famously playful when it comes to accessories accompanying their electric cars.

While we thought that Elon Musk would soon fly people to Mars, he instead released a carbon-based surfboard in the minimalistic and tech heavy Tesla form factor.

Elon Musk is pretty awesome. He plays by no rules, and his team creates new and exciting products all the time. So far they’ve made a $10.000 flamethrower, an underground elevator, and now a lightweight surfboard. The surfboard is manufactured by Tesla and uses the very same high-end engineering and materials used for both the space program and Tesla automobiles.

Why, you ask?

Because he can, and because people like to talk about silly and unexpected products once in a while.

Where can YOU go, as far as bringing unexpected products? It would make people talk for sure.

God Bless Basketball

God Bless Basketball

Nike has bought and repurposed an old Chicago church and turned it into a state-of-the-art basketball court. Hallelujah.

The 1885 Chicago church was bought and redecorated by the creative hands of Nike. The incredible church will now be the“Just Do It Headquarters” as a training hall for the local hoop teams. The place is open to the public and will in the future host events, concerts and training matches. This is just another way to advertise indirectly through buildings and local sport influence – something Nike is very good at.

Is there an old building in your town where your brand could bring new life and spirit into?

Tall, Grande, Starbucks Milano

Tall, Grande, Starbucks Milano

Extravagance in Milano is as big and fancy as it gets. Starbucks opens its most beautiful store in the Piazza district in Milano offering experiences never seen before.

The new Milan Roastery pays homage to the Italian coffee culture by offering customers an immersive coffee experience. It has it all and draws inspiration from its successful interactive Starbucks store in Shanghai.

This is so much more than just ordering a cup of coffee. It will have a giant visible coffee roaster in 24k gold, creating the perfect aroma in the whole café. The roastery will also have an authentic Italian ice cream bar serving coffee flavours from Starbucks – first of its kind globally. The store features stunning interior, all sourced from local Italian materials, and there will be a “Arriviamo Bar” serving cocktails and food.

What a place to visit for retail inspiration! Make sure to stop by next time you’re in Italy.