Missing ENGAGEMENT and SALES?
What if the most influential people in e.g. Copenhagen or Hamburg was your brand ambassadors? With more than 14.000 micro influencers in 140 cities worldwide, we are the largest local influencer marketing service in the world.
18% of consumers trust recommendations from mega influencers, while 92% of consumers trust recommendations from people they know. This testifies, that trust and transparency are extremely important for today’s conscious consumers and furthermore that recommendations from people they know, have a much greater impact. We believe in the value of “Local micro influencers” focusing on the qualitative, rather than the quantitative, aspects of social media influence.
We all know them – the cool person who everyone in town knows. The person you occasionally bump into, and maybe know personally. The person who have built up a strong network of social media followers, by taking great pictures and sharing interesting content. The person who might not be known worldwide, but they have a high level of influence in the local area they live in. We are, of cause, talking about local key opinion leaders.
We call them Brandheroes and we believe in the huge potential in engaging these local personalities as brand ambassadors, because they possess a credibility and authenticity that ordinary people can mirror themselves in and identify with.
Just like our client Jack&Jones, we believe that there is a huge potential using local “micro” influencers as a part of your marketing strategy, because they posses a credibility and authenticity that ordinary people identify with.
All you have to do, is choose which product you want your new local ambassadors to promote, then we do the rest!