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Look Down For The Perfect Background
Don’t look too far for the perfect Instagram shot. All you might need to do, is to look down. I want to take you back to art class; its late in the afternoon and you stopped paying attention to the blackboard since you discovered your doodling...
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Storytelling Packaging
It’s not only the snack corporations who sell you more air than product. For Nike, it makes sense, too. Nike has really hit the nail on the head with its “bubble” packaging when they were doing a rebranding of their...
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The Lifesaving Polo
Buy a Polo and save an entire species before lunchtime.  Lacoste has recently given the iconic crocodile a little bit of “me time”, as the world’s most endangered species were in need of an urgent rescue. They produced a very...
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VEGAN LEGO
LEGO wants to produce all its bricks from sugarcane-based bio-plastic before 2030.  If you ask anybody else than Trump, they will say that the future is sustainable, renewable and eco-friendly. But, where do we start? One of the crown jewels...
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“Trashy” Sneakers
Adidas x Parley is stepping up their focus on oceanic plastic waste. Last year, Adidas introduced their first sneaker made 100% from oceanic waste found in the Pacific Ocean. This has led to a real demand from consumers, who actually...
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